El archivo como estrategia de investigación de las representaciones de infancias que aparecen en la industria de la moda y audiovisuales

  1. Juan Felipe Rendón Gallego
  2. Fernando Hernández Hernández
Liburua:
Arte, ilustración y cultura visual: diálogos en torno a la mediación educativa crítica dentro y fuera de la escuela
  1. Estibaliz Jiménez de Aberasturi Apraiz (ed. lit.)
  2. Amaia Arriaga Azcárate (ed. lit.)
  3. Idoia Marcellán Baraze (ed. lit.)

Argitaletxea: Universidad del País Vasco = Euskal Herriko Unibertsitatea

ISBN: 978-84-9082-799-4

Argitalpen urtea: 2018

Orrialdeak: 521-528

Biltzarra: Congreso Internacional “Arte, Cultura visual e Ilustración en Educación Infantil y Primaria” (4. 2017. Donostia-San Sebastián)

Mota: Biltzar ekarpena

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Laburpena

Within the general framework of research on the experience of being a child today, this paper analyzes the social representations generated by advertising in the fashion industry based on a series of archetypes denoted in their photographs and advertising videos. In this context, the archive is used as a visual culture research strategy which allows pointing out and characterized the different narratives which are projecting and articulating discourses on childhood. These discourses fixe what a child should be, and particularly, parents’ conceptions and practices around childhood.

Datuen iturria: Dialnet